Lifeway Christian Stores closes all its 170 Stores in America

The largest Christian retail chain in America, Lifeway Christian Resources made an announcement yesterday that is on March 20, 2019 that they are closing their total chain of 170 stores and want to move their inventory completely to Online.

The acting president and CEO, Brad Waggoner said, “The decision to close our stores is a difficult one. LifeWay has developed close connections with the communities where our stores are located, and we have been honored to serve those communities. We will continue serving local congregations as they meet the spiritual needs of their neighbors.”

The initial was to reduce its locations due to declining sales and financial pressures, but now Lifeway decided that they are not viable to keep any of the remaining stores.

As the Online market is growing faster, Lifeway want to concentrate only on Online market as they had strong growth digitally. So, Lifeway will continue online sales through lifeway.com.

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